If it is not in the plan, it is not in the budget: the European Tourism Manifesto alliance, the voice of the European travel and tourism sector, urges European Union Member States to make tourism a strategic element in their national recovery plans in order to harness the potential of the sector to generate jobs and growth, and to reap the benefits from green and digital transitions.
According to the European Commission’s Communication Europe’s moment: Repair and Prepare for the Next Generation, travel and tourism is one of the most affected ecosystems by the COVID-19 and requires € 161 billion worth of investment to bounce back to pre-crisis levels. The new Recovery and Resilience Facility, proposed by the Commission to help the EU rebuild after the pandemic, offers an unprecedented opportunity to support tourism and ensure that the sector helps to drive digital and green transitions, and thereby strengthens both economic and social resilience.
The European economy and social wellbeing are clearly in danger if we do not take urgent action in building and financing the recovery of the travel and tourism sector: 1 EUR of value generated by tourism results in an additional 56 cent of added value in indirect effect on other industries. Investing in tourism will provide long-term benefit to communities, visitors and business throughout Europe.
It is therefore essential that impact on the travel and tourism ecosystem is an evaluation criterion for all major components of Recovery and Resilience plans. The multiplier effect of smart investment which also benefits tourism is highly significant.
Read full statement Tourism must be part of national recovery and resilience plans at tourismmanifesto.eu