Vietnamese gastronomy needs more promotion, star chefs: pundits

Though many Vietnamese delicacies have been ranked on lists of the world’s best food and are gaining an increasingly stronger foothold among international gourmets, the much-coveted title of ‘the world’s kitchen’ remains elusive, according to local food experts. Concern was also raised that Vietnamese restaurants in other countries are not run by nationals from the Southeast Asian country or indeed employ any Vietnamese staff or offer unauthentic Vietnamese dishes. However, their business thrive under the Vietnamese brand name.

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