Second step: "IGCAT Newsletter September 2015"

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IGCAT Experts Voice

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This editions' voice comes from Asia, Dr. Jutamas Jan Wisansing  is an IGCAT associate and managing director at Perfect Link Consulting Group in Thailand. She has over 18 years experience in teaching tourism and has designed capacity building tools to train community leaders in sustainability.

Rethink how we consume: our food, our heritage and our future

Looking into our challenging future, we first must realise what we have done to our nature, what we have lost, and in fact what we need to do to survive on this planet. Recently we have seen a provocative message “nature is speaking” pinpointing that the world does not need human. Nature can evolve. It has been evolving overtime. Can we humans? Let us face the future; simply asking ourselves how we could change the way we consume to live!

The changing face of our traditional farming system into industrial agriculture has shifted the focus on food diversity and heritage into focusing heavily into improving on high productivity. We have been poisoning as part of that process. High exposure to traditional pesticides is causing high rates of disease for farmers and their families. For farmers there is a 40.8% higher incidence of cardiovascular disease. Throughout the world, we witnessed that an average that farmers and their families are seeing 79.5% higher incidence for leukemia and lymphoma. Male farmers have a 136.7% higher incidence of prostate cancer.Since the 1900s, some 75 per cent of crop diversity has been lost from farmers’ fields.

We perhaps have forgotten why we have seasonality, why we live in different landscapes, why we have local wisdoms accumulating overtime mastering us to adapt to nature to survive. Seasonality gives us different produces to nurture us under different environments. We have commoditised all these into an industrial food system.

Bigger is not always better. More is not always better.

By 2050, a global population of 9 billion will demand 70% more food than is consumed today. Feeding this expanded population nutritiously and sustainably will require substantial improvements to the global food system – one that provides livelihoods for farmers as well as nutritious products for consumers. We need a better use of agricultural biodiversity which can contribute to more nutritious diets, enhance livelihoods for farming communities and more resilient and sustainable farming systems. Consumers can make significant changes by simply ask yourself these 4 simple questions:

• Do you know the origin of your food ingredient?

• Do you buy your food ingredients from farmer markets?

• Do you cook at home?

• Do you talk about food?

How many did you answer “YES”!

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IGCAT News

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6th+Partner+meeting+of+the+European+Region+of+Gastronomy+Platform+takes+place+in+Bergamo
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European+Region+of+Gastronomy+2017+award+ceremony+takes+place+in+the+framework+of+the+EC%26%23039%3Bs+Food+Tourism+Week+in+Expo+Milan.

European Region of Gastronomy 2017 award ceremony takes place in the framework of the EC's Food Tourism Week in Expo Milan.

The European Region of Gastronomy 2017 award ceremony took place during the European Commission's Food Tourism Week at Expo Milan 2015. The ceremony which was hosted by DG Growth was opened by Silvia Draghi, Head of Policy for the Directorate General for Internal Market, Industry, Entrepreneurship and SMEs, Mauro Paroloni, Lombardy Regional Commissioner and Dr.Diane Dodd, Executive Director of IGCAT.  Three new regions will be awarded the title European Region of Gastronomy 2017, these are Aarhus/Central Denmark Region, Riga-Gauja Region and East Lombardy Region. The award was presented to partners from each region by Professor Dr. Jordi Tresserras from the University of Barcelona. Prof Dr. Tresserras is former co-ordinator of IBERTUR-Network of Heritage, Tourism and Sustainable Development and Founder Member of the Scientific Committee in Heritage Interpretation for ICOMOS.  He also provides expert consulting services in the field of cultural and gastronomy tourism for different international organisations such as: Agencia Española de Cooperación Internacional, Council of Europe, UNESCO and the EU.

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IGCAT at EXPO Milan 2015

Expo 2015 is a Universal Exposition being hosted by Milan, Italia using the theme Feeding the Planet, Energy for life, the global event reached almost 9 million visitors in its first 3 first months and is expected to attract more than 20 million visitors from 01 May 2015 to 31 October 2015 (source: www.italiangoodnews.com).

The European Commission has organised a Food-Tourism Week in the framework of EXPO-Milan.The ever-growing interest in gastronomy provides a unique opportunity for both tourism and food industries. The Food-Tourism Week is meant to bring together, for the first time, the main players in the tourism sector (industry representatives, international organisations, NGOs, opinion leaders, small businesses, and national and regional authorities) to discuss the future of food-tourism.

From 28th to 30th of September, within the framework of the European Commission’s Food-Tourism Week of Expo Milan 2015, the European Region of Gastronomy 2017 Award Ceremony and European Region of Gastronomy 2016 Programmes will be unveiled. Dr. Diane Dodd, IGCAT Executive Director will present the European Region of Gastronomy and prof. Jordi Tresserras of the University of Barcelona will present the awards. READ MORE

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IGCAT participates at No Frills Event in Bergamo

Roberta Garibaldi, IGCAT Board Member and Director of CeSTIT, Study Center on Tourism of the University of Bergamo introduces Food and Tourism: a winning match,  a workshop that takes take place Saturday 26 September organised by No Frills in Milan-Bergamo(Italy). Dr Garibaldi introduces some considerations, best practices and data about food and tourism offer. The meeting is an occasion to debate themes such as the enhancement of local tourism offer, as well as bringing innovation and creativity, inspired by international best practices. Moreover, the European Region of Gastronomy Platform and Award is presented and other regions have the opportunity to know and join the international network.  East Lombardy has been designated European Region of Gastronomy 2017 alongside Aarhus/Central Denmark Region (Denmark) and Riga-Gauja Region (Latvia).  No Frills is held during the Bergamo Fair, from 24 - 26 Septembre 2015 and it's the most important fair on tourism in Italy... READ MORE

 

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Catalonia and Minho, present their programs for 2016 to SEDEC, COR

Minho and Catalunya launched their programs for 2016 when they will hold the title European Region of Gastronomy, at an event held for the SEDEC Commission of the Committee of the Regions in Brussels. Yoomi Renström, Chair of the SEDEC Committee (​The Commission for Social Policy, Education, Employment, Research and Culture ) opened the event and commented on how intriguing she found the award since knowing that it is about supporting food cultures and diversity.  Dr. Diane Dodd, Executive Director of IGCAT, explained to SEDEC members that the European Region of Gastronomy Platform and Award are an opportunity for regions to gain visibility internationally and, because the award is given by an external international jury it also gives the region credibility. She pointed out that both Minho and Catalonia are using the title in different ways to address challenges in their regions although both regions have found that it provides the opportunity to bring together fragmented initiatives in the region and attract investment in new ideas and projects that support food creativity, education or entrepreneurship.  Following the introductions Catalonia and Minho had the opportunity to invite the SEDEC regions to learn about their programmes and taste some products from the region. For more information go to europeanregionofgastronomy.org  or  somgastronomy.cat

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IGCAT is back and presents its new team

After a short break in August, IGCAT is getting back to work with renewed energy and is pleased to introduce you its new international team, selected to continue, to improve and to build current and new projects.  The most important appointment is the new Deputy Director Davinia Galea who will principally be in charge of project sponsorship and fundraising.  At the same time, we are pleased to welcome two new associates, Jordi Vegas and Le Minh Tuan.

The team profile now looks like this:

Diane Dodd PhD
Diane Dodd is Director of IGCAT and the European Region of Gastronomy Platform and Award. She is also European coordinator for the global network IFACCA (International Federation of Arts Councils and Cultural Agencies). She leads an MA course in Cultural Institutions and Policies for the International University of Catalonia in Barcelona, and an MA course on Events and Destination management for EUHTSTPol. She is an independent evaluator for the Cultural Routes programme of the Council of Europe and editor of a number of Cultural Policy and Cultural Management publications for the European Cultural Foundation (ECF).  She is co-author of the third, fourth, fifth and sixth European Capitals of Culture Reports (published by ATLAS in 2015, 2014, 2012 and 2011). She has provided expert advise to Plovdiv 2019, Fundación Valletta 2018 and Fundación Burgos 2016 in preparation for their respective bids to be European Capital of Culture and is currently engaged as a consultant with Arad 2021, Romania and Rhodes 2021, Greece. Diane has worked in the cultural policy and management field for over 20 years and maintains relations with a numbe rof important Global and European Institutions  SEE FULL PROFILE

Davinia Galea
Davinia Galea has recently been appointed Deputy Director of IGCAT (International Institute of Gastronomy, Culture, Arts and Tourism) after working in the cultural sector for more than thirty years in various roles including musician, cultural event producer, policy maker and CEO. In 2014 she set up a company, ARC Research and Consultancy, which has been appointed as the Malta Hub, the local contact point for the European Festivals Association (EFA) project Europe for Festivals, Festivals for Europe (EFFE).  She was one of the leading authors and drivers behind the cultural policy for Malta and major contributor to the bid for Malta hosting the World Summit on Arts and Culture and Valletta's successful bid to be European Capital of Culture 2018. She is also the former Executive Director of the Malta Council for Arts and Culture. SEE FULL PROFILE

Jordi Vegas Macias
Jordi Vegas Macias has recently taken on the role of Office and Projects Manager at IGCAT with a special interest in Local Development and Sustainable Tourism. Having first developed a career in hospitality, he is now completing a Bachelor in Tourism  at the Universitat Oberta de Catalunya, Barcelona. SEE FULL PROFILE

Clara Melluish
Clara Melluish is an IGCAT associate. Her background lies in theatre and languages but in 2013, she chose to retrain in the field of cultural relations. She graduated from the Cultural Policy, Relations and Diplomacy MA from Goldsmiths College, University of London in February 2015. She is particularly interested in gastronomy as a tool for soft power and nation branding and is currently co-authoring a report on Gastrodiplomacy with IGCAT's Director Diane Dodd. Previous writings include French wines as a tool for cultural diplomacy in China, as well as a Masters thesis on gastrodiplomacy. SEE FULL PROFILE

Nuria Castellanos Llaussas
Nuria Castellanos is an IGCAT associate. She has a bachelor in Tourism (Universitat de Girona, Catalonia) and a European Master in Tourism Management (Southern Denmark University; University of Ljubljana, Slovenia and Universitat de Girona, Catalonia) and a Master in International Marketing with Tourism & Events (Edinburgh Napier University, United Kingdom and IPAG École de Commerce Nice, France). SEE FULL PROFILE

Le Minh Tuan

Le Minh Tuan is the news and research Officer at IGCAT. After finishing a bachelor in Business Administration, he became a lecturer in Marketing and Tourism from 2009 at Hospitality and Tourism faculty, Hue University,Vietnam. After 4 year of teaching and involving some tourism projects, in 2014 he got a Netherlands Fellowship Programmes (NFP) scholarship from the Dutch government to follow 2-year Master program in Leisure, Tourism and Environment at Wageningen University, the Netherlands. His study and research fields are : economics, marketing and tourism especially focusing on sustainability. SEE FULL PROFILE

Marina Simião

Tourism bachelor, Marina Simião has been working in managing and consulting for development tourism and culture projects and programes since 2000. Specialist in Tourism Management and in Creative cities and creative entrepreunership for Córdoba University. Started as project manager in 2013 for Minas Gerais Creative Program and was the first responsable for the Gastronomy Board at Minas Gerais Tourism Office. Marina is also member of Gastronomy Defense, Promotion and Reasearch Board in Minas Gerais, a group formed by professionals, institutions and government representation that works looking forward to make Gastronomy a strategic development sector in the state of Minas Gerais.SEE FULL PROFILE

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IGCAT participated in a Gastronomy and Tourism debate

IGCAT participated in a Gastronomy and Tourism debate that took place, 1 September 2015 in Tossa de Mar, where the main subject was the importance of communication and gastro-journalism for gastro-destinations.

The seminar, designed by LABPATC, IBERTUR and UB and hosted by the city of Tossa de Mar, is part of a strategy for the city to  promote and  reinvent the image of Tossa de Mar as a gastro- destination.

The venue gathered different representative institutions to debate related issues and was introduced by Àngels Pujals Vila (Tossa De Mar's Tourism Councillor) and Dr. Jordi Tresserras (LABPTAC, University of Barcelona, Ibertur, UNESCO).

During the morning, participants had a very constructive debate, thanks to Toni Massanés (Fundació Alicia's Director) and Dr. Xavier Medina (UNESCO, UOC) who were leading the meeting.

The importance of marketing and branding gastronomy to promote a destination  such as Tossa de Mar was considered by:

Pepa Aymamí Institut Català de la Cuina i la Cultura Gastromomica), Tana Collados(TV3), Dr. Diane Dodd (IGCAT/European Region of Gastronomy), Salvador Garcia-Arbós (Siete Canibales, Cuina.cat and Girona's magazine), Josep Sucarrats Miró, Cuina.cat Director.

The debate underlined the importance of a long-term strategy and in this respect, IGCAT hopes that participants will join the stakeholders already committed to Catalonia, European Region of gastronomy 2016 to put into place a long-term strategy that will capitalize on the awarded title for many years to come.

The initiative being undertaken in Toss de Mar will not only benefit the city but will, together with many other great initiatives, such as IGCAT in Sant Pol de Mar,  Fundació Alicia in Bagés, Catalonia Regió Europeu de gastronomia 2016 and the Cuina Catalana Campaign, promote and intensify internationally the image of Catalonia as a gastro-destination.

Tana Collados noted that visibility is key (if you are not visible you dont exist)  and therefore more communication initiatives are necessary at international, regional and local level.  At the same time, it was noted that the quality of gastro-tourism offers has still room for improvement and innovation.

Diane Dodd added that independent tourists not only seek out good food but also look for experiences that combine ambience, environment and good quality food and when they find these experiences they are not only willing to pay much more but, they also tell their friends. Social media is becoming a powerful communicator and therefore giving visitors a good experience is paramount.

There is a need for all stakeholders to sign up to a clear and long-term strategy and to work together and get the most from all the great work being done by the different organizations throughout Catalonia.

Following the debate, participants Àngels Pujals Vila (Tossa De Mar's Tourism Councillor) presented Tossa de Mars  new culinary campaign "Cuina del Cim-i-Tomba" and  followed by a tasting of local gastronomy.

For more information...

 

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IGCAT visits Rhodes candidate European Capital of Culture 2021

IGCAT experts, Diane Dodd and Mary Miller visited Rhodes, Greece on 27 - 30 July 2015 as part of an introductory training package designed by the International Institute of Gastronomy, Culture, Arts and Tourism. The visit followed an earlier meeting between Dr. Diane Dodd and Aliki Moschis-Gauguet, coordinator of the candidature for Rhodes European Capital of Culture 2021, to discuss plans about Rhodes’ bid for ECOC 2021. IGCAT’s Director provided Ms Moschis-Gauguet with her expertise and advice, designing a specific training package for the city.

All the workshops and the meetings held in Rhodes during the week were focused on the foundations for the first bid book -  the needs and aims of the city, the vision, the priorities for the programme and how Rhodes could articulate this with the European Agenda in mind.

The main objective of the visit was to capture the hearts and minds of an active citizenship in Rhodes and to help them in their bid to be European Capital of Culture in 2021. Both Diane Dodd and Mary Miller were highly impressed by the energy and the enthusiasm of the city, concluding that the overall impression of Rhodes and the bid team are incredibly positive.

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Current News from Around the Globe

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Support for Galway's European Region of Gastronomy Bid

Galway was officially announced as a candidate to become designated European Region of Gastronomy 2018 last Tuesday at a stakeholder briefing attended by in excess of 100 participants in the Galway Bay Hotel.The briefing was addressed by a number of key speakers and included a workshop which will inform Galway's bid to become the European Region of Gastronomy 2018. Five key focus areas were prioritised by participants at the event and these will inform the development of the Bid Book. The areas prioritised are Education, Health, Supporting SMEs and Innovation, Cultural Diversity and linking Urban and Rural. READ MORE...

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UK food recycling cafes go global in fight against waste

When former chef Adam Smith opened a small cafe in Britain's industrial north two years ago, serving up dishes with food destined for the scrap heap, he had big aspirations: To fight global food waste. "From day one I set out to feed the world and I intend to do that," the Yorkshireman ambitiously said, as he charted the growth of his ethical empire, the Real Junk Food Project (RJFP). From its humble roots in a community center in the deprived Armley district of Leeds in northern England, the project now has around 120 affiliated cafes around the world, including in Australia, France, South Korea, the U.S. and, most recently, Nigeria. READ MORE...

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Ireland’s Food Tourism Appeal on the Menu at EXPO Milan

The four Irish finalists of the 2015 European Destination of Excellence (EDEN) Awards are today joining Fáilte Ireland to demonstrate Ireland’s food appeal to the Italian media at EXPO Milan 2015.The Burren Food Trail, the So Sligo Food Trail, the Cong Food Village and the producers of the West Waterford region will explain to the attending Italian press and other international guests just what makes them amongst the best food tourism areas in Ireland.In addition, all four will demonstrate how they fulfilled the criteria to be shortlisted for the EU-wide EDEN award to celebrate Tourism and local Gastronomy with the Burren Food Trail ultimately being selected as the overall Irish winner. READ MORE...

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A Guide to Ethical Eating When You Travel

Global Travel have published a guide where you can find some interesting tips to add "extra green" to your journey.  "Just because we love traveling doesn’t mean that we have to stop paying attention to our environmental footprint while we’re on the road. Sure, it may be a bit easier at home, where we know all the eco-friendly stores, the ethical products, and local green restaurants. On the road, tend to get a little more challenging. There might be language differences, unfamiliar choices, and basic logistical obstacles to contend with. But we can handle it, and these simple tips will help you understand the issues of ethical eating all over the globe." READ MORE...

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Artsy: an easier way to discover the world of art

Artsy is a website with its mission is to make all of the world's art accessible to every people with an Internet connection. Like a bridge with its growing database of 300,000 images of art, architecture, and design by 40,000 artists spans historical, modern, and contemporary works, and includes the largest online database of contemporary art, Artsy is a great resource for art collecting and education.

Vincent Van Gogh is the new project of Artsy, the page provides over 70 of Van Gogh's famous artworks, exclusive articles, as well as up-to-date Van Gogh exhibition listings. In addition, the page also includes related artists, category tags and suggested contemporary artists. By this way, it allows those who love Van Gogh's art to continue exploring art beyond the Van Gogh page. READ MORE...

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Wine Art VAS, an unique combination of culture, art and wine

Wine Art VAS is a company created by Sofia and Natalia Vas. As an artists, they have collaborated on different projects for years, but recently they gathered their passions for art and wine and have created Wine Art VAS, a new project that have them embarked on this new adventure where they design, develop and create multiple products with a common denominator: "dedication, love and work”. With the technique of finger painted bottles (finger painting), Natalia Vas has made an unique soul for each bottle in WineART project.

"Each bottle of wine or champaign, we will transform it into a true piece of art, painting it with the same technique that the artist elaborates her pictures, so you can get an unique and exclusive item to your homes. All our art pieces are personalized with your words, messages and dedications when you buy them." With two collections namely "Fragments" and "Barcelona" and the main goal is to merge two important arts like pictorial art and the artistic world of wine, the project believe that they can bring an exclusive and native special product selection to clients. READ MORE...

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TTIP Transparency in Practice -- No acces!

TTIP or no TTIP -- our representatives in the European Parliament (MEPs) will play a crucial role when it comes to deciding  whether this historic trade deal between the US and EU will become reality.

With our democracy on the line and our health and environmental standards up for negotiation -- it couldn’t be more vital for our MEPs to know exactly what they’ll have to decide on.

EU Commissioners say they're giving access to MEPs, but we know it's just not true. Share this infographic to make sure people all over Europe understand just how undemocratic this trade deal is. READ MORE...

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With Tourism Booming, Spain Seeks ‘Classier’ Visitors

For many a European tourist near the end of the 20th century, Spain was the place for a summer holiday. It had all the essentials: proximity, good food and wine, sandy beaches and culture aplenty, from museums to music, dance to drama. Visitors could fast in Madrid’s legendary Escorial monastery, flock to the Canary Islands or hit the party scene that put Ibiza on the map on the other side of the peninsula. Or they could let down their hair — and, if they so desired, their clothes — on any of the country’s beautiful coastal areas, particularly the Costa del Sol, where the anything-goes resorts were no strangers to the sort of merriment and mayhem that annually forced the weary locals to grin, bear it and count the days to the end of the tourist season.

But tourism, like fate, is a fickle thing, and soon the throbbing dance music all but died. After a high-water mark in the ’90s, Spain was suddenly less go-to and more been-there, done-that. Those seeking the exotic headed to North Africa and the Middle East. The beachgoers turned to Greecefor their fix of sun and good cheer. READ MORE...

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Office address:
C/ Mas Morell 12
Sant Pol de Mar (Barcelona)
E- 08395

Tel: (+34) 937 601 472
Email: info@igcat.org

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