Has more than 17 years of work experience in the cultural and artistic management field, out of which seven years as executive director. He is currently based in Paris, developing his work for the Picasso Museum and the National Museum of Natural History. His experience includes being president of the Associació de Professionals de la Gestió Cultural de Catalunya and The Spanish Federation of Associations of Cultural Managers . Mr. Bernárdez holds a degree in Economics from the Autonomous University of Barcelona, and a MBA from Pompeu Fabra University. Regarding his background in culture, Jorge has a Master degree in Cultural Management from University of Barcelona, and specialized studies in Cultural Marketing (HEC-Montreal), Music management and Arts audiences (City University, London).
He worked on the Strategic plan “Paisaje de la Gastronomía” (Gastronomic landscape) of Poble Espanyol 2010-2012, promoting gastronomy as a strategic asset in this cultural attraction of Barcelona. The project included a new theme area (based on the Km 0 concept), Gastropop festivals (based on food & drinks quality labels), and Gourmet activities (targeting professionals and deep gastronomy lovers).
Jorge has been an associate professor of the International University of Catalonia (2009-2014), Barcelona, Spain. He is continuously invited to give lectures and speeches linked with artistic and cultural management, food and gastronomic networks. He possesses tremendous knowledge of the main fairs and professional meetings in the field, as Alimentaria, San Sebastián Gastronomika Week, Madrid Fusion, or Gastronomic Forum of Girona.